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Television: What you Need to Do Before 2009

Changes are coming in the world of available.
television. Traditional over-the-air • Purchase a digital ready television
television broadcasts will cease on • Subscribe to a cable or satellite TV
February 18, 2009 and all stations will service
broadcast digitally. Although the • Obtain a set top box to allow an
majority of consumers already have the existing television to receive digital
equipment and services necessary to television signals
continue to receive their television Purchasing a new television of course
programming, there will still be an carries a price tag. Depending upon the
estimated 20 million who will need to size and display type, a new television
take action if they want to continue could run from a couple of hundred to a
viewing programming. few thousand dollars. Subscribing to a
The digital switch over will occur in cable or satellite TV service would
order to free up those portions of the provide additional programming options
broadcast spectrum, which traditional and would eliminate the need to purchase
analog broadcasts currently occupy, for additional equipment but would involve
use by wireless and broadband services. adding another monthly bill onto the
Improved communications for public and household budget for homes that don't
safety services and more affordable high currently subscribe to such services. The
speed internet are just two of the final option, which is probably the least
potential benefits of the switch. expensive, is to purchase a set-top
For most consumers who utilize cable or converter box; the cost of which is
satellite TV services no action prior to anticipated to be around $50 by the 2009
the change over should be necessary as change over.
the set-top boxes or receivers they use To assist consumers who receive
will allow them to receive the digital over-the-air television programming
signals. However, for those households without cable or satellite TV services,
who receive their television programming the US Department of Commerce will be
exclusively through over-the-air analog providing a coupon program beginning in
broadcasts, additional equipment will be 2008. The program will reportedly
needed in most instances. provide up to two $40 vouchers per
Consumers who have purchased a television household to help offset the cost of this
set in the past year or two may already change for such households.
have a set with a digital tuner which Certainly the change over to digital
will allow them to pick up the new television should provide a needed boost
signals. However, because not every for emergency services communications and
television manufactured prior to March 1, wireless capabilities while improving
2007 was required to have a digital tuner television signal efficiency and quality
having a newer television may not exempt for home viewers. Like most change
consumers from needing to seek out however, it will not be completely
additional equipment. without pain, as millions of home viewers
For those households with a television on a budget may find they need to take
that does not currently have a digital action if they wish to keep their current
tuner and which receive programming television service.
over-the-air, one of three options are




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